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News & Events

Stay Up to Date on The Latest News & Events.

What's happening in the world of online marketing and web development.

10/17/2016

User-generated content is becoming an important part of content marketing, with consumers forming a part of a brand’s strategy. But how does this affect branded content?

10/14/2016

Continuing to grow its ad-targeting options, Pinterest is now inviting brands to create campaigns based on users’ interactions with their Pins.

10/12/2016

Google has acquired FameBit, a technology platform that helps creators and brands find and work with each other through sponsorships and paid promotions.

10/07/2016

Apple this week opened Search Ads in its App Store for iPhone and iPad in the U.S to all publishers and developers after announcing the service last June.

10/05/2016

People have always debated the best way to set up a Web site for international SEO. The truth is, the best configuration for one site isn’t necessarily the best for others.

10/04/2016

We don’t generally think of paid search as a great channel for personalisation, but increasingly, it’s becoming one.

09/30/2016

Obviously, CTR is important in PPC marketing. A higher CTR means a higher Quality Score, which reduces your CPC and improves your ad rank.

09/28/2016

Amazon maintains its lead over search engines when it comes to consumers deciding where to make that first search for products. 

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Phone: +1 650-353-2040

Toll-Free: +1 855-997-9195

Skype: ActiveMediaUSA