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04/30/2014

For years, marketers seeking to boost mobile ad spending touted the smartphone audience as young and affluent to help make up for its lack of scale. But wide adoption of smartphones in the last couple of years has clearly broadened the demographic profile.

04/01/2014

ADOTAS – Marketing has become increasingly social, and companies rely on creating a low-cost brand presence on social networks like Facebook, Twitter, Vine and LinkedIn as valuable sources of driving engagement through earned media.

03/06/2014

Okay -- it's not fair for me to only suggest Yahoo wants to terminate Google and Yahoo sign-ins to improve ad and content targeting.

02/05/2014

If you're a digital marketer or SEO aficionado, you likely have noticed the rapid disappearance of organic keyword data available in Google Analytics.

01/21/2014

New Curata Study Reveals: Shifting Consumer Environment Creates New Content Opportunities and Challenges.

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Phone: +1 650-353-2040

Toll-Free: +1 855-997-9195

Skype: ActiveMediaUSA